Friday, October 24, 2008

Siku


Vodka
Purchase Price: $20
Place of Purchase: Warehouse - New York, NY
Rating: 7.9


This is supposedly made with water from glaciers—I don't know what they're gong to resort to when the glaciers are all gone in about 18 months, but that is Siku’s Master Distiller’s problem, not mine. In any case, for a spirit touting such a majestic pedigree, this is pretty underwhelming. I don’t know if I was expecting it to drink ice cold even after being stored at room temperature or to be flavored with a slight infusion of Gatorade “Arctic Ice”, or what, but in the end it really seemed like “just another” vodka--there’s thousands of them now, all trying to outdo one another in packaging and gimmickry in order to grab the attention of a rapidly fatiguing consumer base. You’ve heard the phrase “miles of aisles” well, that’s what most vodka sections look like these days. Siku’s bottle is fairly normal in shape but it has a fetching blue-green tinge to it that makes it look slightly extraterrestrial. The vodka itself, though, is decidedly earthbound.

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